Cookie Policy

This Cookie Policy explains how Helios Universal Group ("we," "us," or "our") uses cookies and similar tracking technologies on heliosuniversalgroup.com and related digital properties. It should be read alongside our Privacy Policy, which provides a broader explanation of how we handle personal information.

By continuing to use our website, you consent to our use of cookies as described in this policy. You can manage your preferences at any time using the methods described in the Managing Your Cookie Preferences section below.

1. What Are Cookies

Cookies are small text files placed on your device (computer, smartphone, or tablet) when you visit a website. They are widely used to make websites work efficiently, remember your preferences, and provide information to website owners about how visitors use their sites.

In addition to cookies, we may also use similar tracking technologies including:

• Web beacons — small transparent images embedded in web pages or emails that track user behavior
• Pixel tags — similar to web beacons, used to track conversions and ad performance
• Local storage — browser-based storage used to remember preferences between sessions
• Session storage — temporary storage that is cleared when you close your browser

2. How We Use Cookies

We use cookies and similar technologies to:

• Ensure our website functions correctly and securely
• Remember your preferences and settings between visits
• Analyze how visitors use our website so we can improve it
• Measure the effectiveness of our content and marketing
• Deliver relevant advertisements through Google AdSense and advertising partners
• Prevent fraud and ensure the security of our services
• Understand which pages and content are most popular

3. Types of Cookies We Use

4. Third-Party Cookies

Third-party services integrated into our website may place their own cookies on your device. We do not control these cookies. The main third-party cookies on our site come from:

Google Analytics

We use Google Analytics to understand how visitors use our website. Google Analytics places cookies that collect information such as how long you spend on a page, which pages you visit, and where you came from. This data is aggregated and anonymized. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

Google AdSense

We display advertisements through Google AdSense. Google uses cookies to serve ads based on your prior visits to our website and other websites. See the Google AdSense and Advertising Cookies section below for more detail.

WordPress

Our website is built on WordPress, which uses cookies to manage logged-in sessions, remember comment form data, and maintain site functionality.

Site Kit by Google

We use Google's Site Kit plugin for performance insights and analytics. This may place additional Google-managed cookies on your device.

5. Google AdSense and Advertising Cookies

We participate in the Google AdSense program. Google and its partners use cookies to serve advertisements to you based on your interests and browsing history. This is known as interest-based advertising or behavioral advertising.

Google's advertising cookies may track your activity across multiple websites that display Google ads. The information collected includes pages visited, search terms, and interaction with advertisements.

You have the following options to control advertising cookies from Google:

• Visit Google Ad Settings to opt out of personalized ads
• Visit aboutads.info to opt out of interest-based advertising from participating companies
• Visit networkadvertising.org for additional opt-out options

Please note that opting out of personalized advertising does not mean you will stop seeing ads — it means the ads you see will be less relevant to your interests.

For more information about how Google uses data when you use our site, visit How Google uses information from sites or apps that use our services.

6. Managing Your Cookie Preferences

Browser settings

You can control and manage cookies through your browser settings. Most browsers allow you to refuse cookies, delete existing cookies, and set preferences for specific websites. The method varies by browser — please refer to your browser's help documentation:

• Google Chrome
• Mozilla Firefox
• Apple Safari
• Microsoft Edge

Impact of disabling cookies

Please be aware that disabling cookies may affect the functionality of our website and services. Strictly necessary cookies cannot be disabled without impacting how the site works. Disabling analytics and advertising cookies will not prevent you from accessing our content but may result in a less personalized experience.

Do Not Track

Some browsers include a "Do Not Track" feature that signals to websites that you do not want to be tracked. Our website does not currently respond to Do Not Track signals because there is no uniform standard for how these signals should be interpreted. We continue to monitor developments in this area.

7. Changes to This Policy

We may update this Cookie Policy from time to time to reflect changes in technology, law, or how we operate our services. When we make changes, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically to stay informed about our use of cookies.

8. Contact Us

If you have questions about our use of cookies or this Cookie Policy, please contact us: